We are happy to announce you that, Our Blog is now mobile friendly. Now you can view and read contents of our blog from your mobile at blazing speed :)
Showing posts with label small business. Show all posts
Showing posts with label small business. Show all posts

Tuesday, January 25, 2011

Marketing small business in 2011

Marketing Evolution 2011
 Gone are those days when people considered business cards, advertising etc. are good and effective marketing technique. There is a paradigm shift in marketing specially for small businesses. Today all companies promise hell a lot, but do they keep up is the million dollar question.

So change your "promise driven strategy" to "execution driven one"

Because executing the promised will help in retaining existing as well as get new customers. This will create a business value for your business in the industry too.

Research and Development
Review sites are the R&D incubation lab: 

Make the customer feel that they have the real control.. Since they have the ultimate control over your brand and business, focus on them. A single review from a customer in a review site can play a roller-coaster in your business. So have a quick look at review sites about your business and customers review to change or advance in business according to the way they want.

Advertising with Geo-Targeting
Geo target    under a microscope view have paved way for the new age location based marketing era. Social networking sites plays a vital role in this marketing as it will help in reaching a better target prospect, by knowing their likes, interests. Thereby offers and discounts can be made appropriately. You can never get new customers without satisfying your existing client base.

Word of Mouth advertising is free but it is of THE most value in gaining reputation and goodwill in business world. Word of Mouth advertising have worked for most small businesses success.

Develop a rapport with customers by sending periodic discounts, offers and seasonal greetings. This will not only excites them but also will earn you a respectable brand name in your business.

e-age
e-age: 

If you have a website fine, if not establish one. As almost all customers search for products online, by establishing a website for your business you will let the new customers know your presence in the internet world. Even though your customers do not purchase online. Make sure your website is Search Engine Optimized, so that your prospective customers can find you easier.

new age e-marketing
e-marketing: 

This is one of the effective way of marketing through internet. Every person will check their e-mail atleast once in a day, this addiction will give you an opportunity to reach your customers with your new products and offers. But do remember not to SPAM! A major advantage of this technique is its cost effectiveness.

AD-partnering:

Go for an advertising strategy with similar partnering companies. This strategy is a win-win for both the companies, specially will prove good for small business. This will also be of less cost since cost is shared.

Above all do remember You can't succeed in any business rightaway. If you still follow the same old marketing techniques, your business will be sidelined for sure...

Do understand that "return of customers gives you the return of investment". 

Social Networking Sites
Social Networking sites: 

Social networking sites are truly the virtual meeting place for most people in the world. It has become a part of their lifestyle. Small businesses can easily be marketed with social networking sites. It not only creates awareness among people about your business but also gets you customers, for free! So have a page for your business at social networking sites like Facebook, Twitter, Myspace, Friendster etc...

So focus and have a customer-o-centric strategy to sustain and develop in your small business. 

I end this by challenging the true new talent.  It is time to mold the future.  Let’s change advertising in 2011. Go for either one or combination of these strategies to keep you on the fast track of the new business era.


Good Luck

Tuesday, January 25, 2011 by Business & Personal Financial Information · 0

15 year low 2011 the year of marketing evolution 3G 3G in Everest Mountain 401K 9 percent About.me About.me acquisition Accounting Acquisitions of 2010 AOL Aol Mail AOL-About.me Apple in China Apple Online Store Auditing Auto-Advance feature Bengaluru Best e-mail best marketing tips for small business Best Money Saving Tips Best Safety Audit CheckList Guide Best US State Bible Act 20:35 Blog Visitors Borrowing budgetting tips Business Business Friendly State Business Idea Catalyst Joint Venture Venture Capitalist Business Loan Business Sales Lead Generation Techniques car insurance car insurance quote child hunger chinas fastest computer Chinese Apple Store Christmas Wishes Community is like a ship Cray XT5 Jaguar credit management Daily Deals debt management Delaware Dollar against Yen Dollar Doldrums Dollar Value against Yen early retirement eBay Bucks eBay Groupon Deal eBay reward Program eBay-Groupon Relationship Eco-Gift Festival Economy Growth end the hunger of the world facebook Finance financial freedom Financial Literacy Series For a Safer Community foreign exchange GDP Gift Cards FAQ Gmail GPI Grocery Bill Hard Work Height of 3G network Holiday Shopping household savings HPC China 2010 hunger and poverty hunger awareness i-pod dominance i-pod's 9th anniversary importance of money improving e-bay online auction sales Income Tax Free Incorporation India Indian Technology Hub Insurance investment ideas Investments iOS iPad iPhone 4 iPod Nano Itemized Tax Deductions iTunes Latest Business Dealing Laziness Lending Lenovo Loan Interest Rate Information low interest car insurance. insurance estimate Luxury Apartments Mac computer Mallya Ancesteral Property Market Fluctuation marketing 2011 marketing evolution Merry Christmas Microsoft and Yahoo Microsofts Q1 record earnings Milestone Partnership Misc Mukesh Ambani Ncell Nepal Nevada paradigm shift Personal Finance Personal Safety personal wealth creation pocket god Pound Value Pranab Mukherjee Prestige Estates Priority Inbox Pygmies Reducing Crime restocking Retirement Retirement Saving retirement tips Return policy Risk Management Safer Community SAFETY AUDIT Save Money Save Money Series Saving Saving guide Savings SBA Shopping Traps Simple Forex Trading small business Sony Casette WalkMan Sony CD player Sony WalkMan Spendings Start-Up Tax Filing TeliaSonera Tianhe-1A Tony Conrad Top 10 Best Financial Advice to wrap up the year 2010 top money saving tips Trading Basics United States Vijay Mallya WalkMan is Dead Warranty frauds wealth building Windows 7 World fastest Super computer world hunger day World Safety Day Xbox Yen Value